what to expect when selling your home

I’m a big believer in setting expectations and meeting or exceeding them at every step. This means no surprises, clear communication, and responsiveness. Here’s a quick look at the selling process — clear communication can never start too soon.  

Initial Phone Call

Many of my clients call me after reading my client reviews on Yelp. In the initial phone call, we will discuss your goals and the highlights of your home, in addition to scheduling an in-person meeting so we can discuss a go-to-market strategy in more depth.

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Strategic Marketing Consultation

The strategic marketing consultation is an in-depth review of your home, the local market, and my integrated marketing approach. My goal is for you to feel educated so that you can make the best decisions for you. This meeting typically takes around 90 minutes.

Here is a brief outline of what we will cover:

  • Pricing strategy overview based on market statistics
  • The ideal time to list your home
  • An initial outline of our strategic marketing program
  • Pertinent legal documents to list your home

Next Steps

We finalize the marketing calendar, begin preparing your home for market, develop all of the marketing materials and manage all of the channels of distribution. My team and I will check-in regularly to ensure everything stays on track and so that you stay in the loop.

Once you are in contract, my team and I manage the escrow period making sure that all deliverables are met in a timely fashion so that everything moves along smoothly.

Thinking of selling in the next 12 months?

Contact Caroline for a strategic marketing consultation today.

$250M+

IN REAL ESTATE SOLD SINCE 2013

TOP 1%

AGENT NATIONWIDE
Per RealTrends

8

AVERAGE DAYS
ON MARKET

114%

LIST PRICE/SALES PRICE
RATIO